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There are several ways to earn extra money to grow your home business. Have you considered using experiences?

How does using experiences make extra money at your home business?

As an Internet Marketer you will be looking for various ways to make extra money at your home business. One of the most powerful ways to earn extra money is the use of experiences.

When people experience something new first hand it can completely change their ideas about that product or service. It is your job to make sure that experience is a positive one. This is because people’s views and ideas about any service or product are emotionally driven.

These emotions can come from anywhere and you will be unaware of where they came from. For example you may have someone who is thinking of becoming a business associate however they ask for lots of facts and figures. If you are more of an ideas person then you may find it difficult to relate to this person.

In the end your personality types may be so different that you personally may struggle getting the facts and figures etc. However, if you know someone in your organization who is a facts and figures person or you know where to get them then you can use them to create an experience.

They may be focused on facts and figures because someone has told them all online business is untrustworthy. You know there are legitimate home businesses therefore you need to demonstrate the legitimacy of your business. So asking questions why they are interested in facts and figures may reveal different emotions that are acting as a barrier to someone joining you.

Hold back on judging views about making money at home

The key is to avoid assuming you know why they are putting up any objections. Just ask open questions and listen. They should do most of the talking and you should be listening and picking up emotional phrases and never interrupt.

Having picked up on the emotions address them in an emotional way, avoid rationalizing them. In other words if they say, “I am worried about starting a home Internet business” respond by saying something like, “I understand why you are worried it’s a significant step, what in particular are you worried about?”

In this way you are building a relationship of trust and trusting someone is an emotional experience as opposed to a logical choice.

So in conclusion if you remember your market is made up of emotional decision makers you can prepare the appropriate ethical emotional response to develop a relationship of trust. Remember we buy things from people we Know, Like and Trust.

Take the opportunity to join a community of professional Internet marketers where the training never stops and the Leaders keep giving.

Home Internet businesses and the marketplace operate in an irrational manner. So what is the Spock effect?

Home Internet business ideas run on emotions

As an Internet Marketer (or prospective Internet Marketer) you will be looking for people to join your home internet business. As we have seen in this series of posts if there is one thing we can predict it’s that people will use lots of things other than logic and reason to choose to join you.

This is what I have come to term, the ‘Spock effect’ when talking to friends about the subject of behavioral economics. The reason I use the term is to demonstrate to people we make most of our decisions based on emotions as opposed to logic. Furthermore it’s now possible to prove we consistently make poor choices over and over and it’s possible to predict which choice people will go for in different situations.

So why Spock? Well it’s because the character of Spock in Star Trek ™ makes all his choices based on logic and reason and yet we find  him a strange character. He looks like us (apart from slightly pointy ears), talks like us but behaves completely differently. If we really did behave rationally all the time, then why do the crew refer to him as ‘cold blooded and calculating’?

The reason is of course we instinctively know we make nearly all our decisions based on emotions, and like to fool ourselves they were rational. They may be rational to us, however they may appear equally irrational to other people.

This is the key lesson people running home Internet businesses need to take from this series. Play to people’s emotions in an ethical way. So remember you are marketing yourself and you have to make yourself an attractive proposition. Attraction marketing works on so many levels other than simply attractive in a superficial way.

I will be exploring attraction marketing in my next series. So look out for more information on how to apply what we have demonstrated about people’s emotion driven behavior in a work at home Internet job.

Take the opportunity to join a community of professional Internet marketers where the training never stops and the Leaders are always giving.

In this second part of our examination of work from home careers and scams we explore why some are effective and therefore dangerous.

A work from home company needs care

Most people establish a work from home company of some form when they start a home business. If you set up any form of legal separate company then you are in the public record along with what services you offer.

This was how I was caught out when I was a raw Internet Marketer. I started my work from home career and was looking for ways to send traffic to my Internet site. As has now been proved I was becoming aware Google’s Adwords was falling out with the network marketing community.

I had heard of a technique called Search Engine Optimization (SEO) as a way of getting ranked in Google’s organic searches. What I was unaware of at the time was ‘white hat’ and ‘black hat’ SEO. White hat I now know is the legitimate methods like Blogging, video articles, article marketing etc. as means to drive traffic to your site. Black hat is the shady methods used to trick Google into getting you listed in search engines.

Here is how I believe my new part-time career had been scammed. The company rang me out of the blue, knew which opportunity I was with and said they were endorsed by them (I later found out this was simply a lie). They had a slick line and even an online demo (I now believe it’s a rigged demo) where I entered my opportunities normal conversion rates and, ta da magically it said I could get 1,00O visitors a month. There was the hook, I had entered the figures not them.

The of course this was followed with a ‘time limited’ offer and I would get the package for $500 less, this was probably the normal price anyway. So yes I fell for it. Why do I now claim it was a scam? Firstly because by business opportunity later issued an alert against them and the pressure tactics they used. Secondly someone far more knowledgeable about how SEO works explained their approach would not work, it sounded plausible but in truth was the opposite. They asked me to pick keywords, again so they could say ‘well you picked the words’, when an ethical company would have helped me pick the keywords to fit my niche market.

The cost to me was well in excess of $1,000, the question is would the people in that company ‘mug’ me in the street for $1,000? Probably not, they are probably decent people looking to make a living. Here’s the other thing, they were dealing in electronic cash as opposed to real cash, my credit card.

Nearly all serious fraud involves electronic cash, the people committing the frauds simply fail to see taking money in this way as stealing. However they would see taking $1,000 cash as serious theft.

In conclusion they failed to deliver on every promise, refused me a refund and blamed the whole thing on my choice of words. So if something sounds too good to be true it probably is. Check the company out and ask for names of other people you can personally contact to check their work.

Take the opportunity to join a community of professional Internet marketers where the training never stops and the Leaders give.

People in work from home careers will face Internet ‘scams’ soon in their career. The question is, ‘Why do they work and how do you stop them?’

Why part time careers get stung easiest

Here are some staggering statistics anyone should ponder. They are from the book I have been reading this month, Predictably Irrational, by Dan Ariely:

• In 2004 the total cost of all robberies in the US was $525M or $1,300 per person. Pretty bad you might think.
• However theft and fraud in the workplace was $600 Bn! That’s higher than robbery, larceny, grand theft auto and burglary combined.
• Individuals inflated insurance claims by $24 Bn and the IRS reckoned lost $350Bn.

Where do you think the most amount of police and judicial system time and money goes? The first category. This proves we see two types of dishonesty and treat them quite differently. Even though the really clever stuff costs the economy far more we treat it almost as, ‘innocent padding’.

Most people start their work from home business as part-time careers. As a result unless you get the proper training you are prey to every scam out there. They all hook you by offering quick results. They know most people are working this opportunity part-time so the promise of quicker results for little effort  if you whip your credit card out is powerful.

I will end Part 1 by explaining the initial psychology of the scam. It’s simple really, given the chance we will all cheat. This has been proved in controlled social experiments many times over. However most of us have an internal ‘dial’ that says, ‘whoa that’s going too far’.

Taking some pens home from work without permission is technically stealing. We justify it by saying, ‘Oh everyone does it’. Taking a laptop home from work for the kids, now most of us would definitely stop there. Logically though there is no difference between the two acts, it’s our ‘dial’ that says the laptop is going too far. Also the fact it is a physical thing that we could be asked to account for stops us.

So how do you protect yourself from the garbage? Simple, do the research before you whip out the credit card. If they keep ringing and they sound desperate then alarm bells should ring. Genuine work from home careers opportunities train their associates to encourage you to do your research and ask questions. They also follow up with you at agreed times not wait until its Dinner time and pounce on the phone.

Take the opportunity to join a community of professional Internet marketers where the training never stops and the Leaders give.